by Management Jobs
There are various career options after completing the Masters in Business Administration (MBA) course. The students have a choice of specializing in fields such as Technology, Operations, Finance, and Marketing.
Refer to the following details to learn about the different specializations under the MBA courses.
MBA (Marketing)
MBA graduates who have specialized in Marketing are much in demand. The professionals can get jobs in industries such as Information Technology Enabled Services (ITES), Media, Banking, Retail, Hospitality, Information Technology (IT), and Fast-Moving Consumer Goods (FMCG).
The varied job titles and their descriptions of MBAs in Marketing are studied below.
Brand Manager: Promotion and positioning the company’s brands.
Sales Manager: Responsible for achieving sales targets and supervising customer service quality.
Marketing Manager: Develops marketing strategy and also, emphasizes on customer retention.
Product Manager: In charge of product delivery and profitability.
Market Research Analyst: Job profile entails data collection, analysis; and also, working with the business development team for devising effective marketing strategies.
The duties of a media planner are to select the avenues for the promotion of the products and also, assist the marketing team to achieve the targets.
As an Internet Marketing Manager, for marketing the products, the professionals use different web-based platforms such as search engine optimization, pay-per-click marketing, social media marketing and website content.
Depending on their performance, the marketing managers can be promoted to become product development manager, Vice President of Marketing, or Chief Executive Officer (CEO).
MBA marketing specialists can expect to earn a salary in the range of 2-20 lakhs on an annual basis. For jobs, they can approach companies such as Tata Consultancy Services, HDFC Bank, and Vodafone.
The best MBA schools in India for pursuing MBA in Marketing are the Indian Institute Management institutions in Bangalore and Ahmadabad.
MBA (Finance)
Under the MBA in Finance program, the students specialize in fields such as insurance management, taxation, financial reporting & analysis, investment management, international finance, and tax planning.
MBAs in Finance can apply to companies in industries such as management consulting, wealth management, banking, financial services, investment banking, hedge fund management, and asset finance.
MBA finance professionals are qualified for job titles such as chief financial officer, cash manager, accounting manager, finance director, treasurer, risk & insurance manager, credit analyst, Vice President (Finance), finance manager, financial analyst, and finance director.
In a career in corporate finance, the professionals have to make sure that there are adequate funds for running the company. Their job entails studying economic trends; maximizing stock value; balancing risk and profits; and managing funds by selecting lucrative investment portfolios.
Students who have completed their MBA in Finance from the esteemed IIMs in India earn salaries in the range of 10-15 lakhs per year. Financial analysts, credit analysts, and management consultants have salaries in the range of 4-15 lakhs in a year.
In India, the IIMs in Calcutta, Bangalore, and Ahmadabad are renowned management schools that conduct MBA courses in Finance.
MBA (Operations)
The number of MBA students in the field of operations management is recording a steep rise. Consequently, there is greater competition for jobs that are considered suitable for this profile. However, the pupils can attend courses in Lean Methodologies and Six Sigma for improving their standing in the market in this sector.
MBA graduates who have specialized in Operations hold job titles such as operations manager, project manager, logistics manager, supply chain manager, and inventory control manager.
As an operation manager, the specialists have to ensure that the company-related processes are carried out in a smooth manner. Moreover, they have to supervise the supply chain, inventory, vendor management, logistics, product delivery, and returns.
Job aspirants can apply to companies such as Deloitte, Airtel, and TVS Motors for the post of Operations Manager. The salaries for such jobs are pegged to be in the range of 3-15 lakhs annually.
In India, the reputed MBA schools for pursing Operations Management are Indian School of Business (ISB) and also, the IIMs of Bangalore and Ahmadabad.
MBA (Technology)
After completing the MBA program with a specialization in Technology, the job applicants can apply to technology-based companies.
MBAs in technology have job titles such as business analysts, technical product manager, senior product manager, marketing manager, business development manager, data processing manager, IT consultant, system manager, product manager and analytics manager. Also, they can become system analysts, information system manager and chief technology officers after gaining some years of expertise in the technology field.
The MBA courses in Technology have subjects such as financial management, global economics, and accounting. Also, topics like biotechnology, emerging technologies, and clinical technology are included as part of the course curriculum.
As a technology manager, the professionals have to remain updated about the latest technological developments and use their knowledge for expanding the company’s business.
Freshers who have completed the MBA program in Technology earn annual salaries in the range of 2-12 lakhs. They can apply to companies such as Accenture, Wipro, L&T, Cognizant, and Tata Consultancy Services.
The IIMs in Indian cities such as Calcutta, Bangalore, and Ahmadabad conduct MBA courses in Technology.
